THREE DEGREES

13/8/2008 Fundraiser news

We're holding our first fundraiser at Falls Creek AU on Sept 13th. Silverski/Oishii Go! will be kindly helping us host this fundraiser where we hope to raise AUD$1000 for the initial input to our environment fund. Check out event details on the Facebook event info page or check the flier out here >.

About Welcome to 3degrees

Did you know that every snowboarder is separated by only 3degrees?

The IPCC [Source, Source] reports that for every 1 degree rise in temperature, snow lines rise by 150 metres. 3degrees and the end of snowboarding as we know it.

A 3degree rise at these rates would lift snow lines by 450 metres. This would end snowboarding (and skiing!) in much of the world - Australia, Switzerland, the Pyrenees, Austria, Germany and others. That is a horrifying idea.

Snowboarding will be reduced to those who are very wealthy, as snow seasons in marginal countries decline, we will be forced overseas for the thing many of us cherish and love so much. That is a future we at Heresy refuse to contemplate, let alone stand by and allow to happen.

3degrees is a Heresy Snowboarding initiative to harness the connection between every single snow rider on this planet to stop this from happening. We want to bring awareness of this cause to every single snow rider through our tight connections, and our inherent close bond - our 3degrees of separation.

Many individuals and companies harbour good intentions toward the environment and try to reduce their carbon and environmental footprint, but confusion reigns on how to actually, or best, mitigate this imprint. Who do I donate to? How can I help? How can I make a direct difference? How do I know I am making a difference? Where is my money going?

Heresy is here to act as a focal point for your concern and act on all of our behalf.

For every clothing item from our 3degrees range we sell, we will be donating AUD$10 to greeningaustralia.org.au. Every wristband sale will result in AUD$1 going to Greening Australia. This non-profit organisation uses biodiverse native tree plantings to offset and reduce carbon emissions. For every sale, we will all be directly benefiting the environment through donations to Greening Australia. Eventually we will expand to other grass roots efforts (like school tree planting efforts) that produce a quantifiable carbon offset.

The first 3degrees range will be available ion July 4 2008 and will include mens and women's tees (women's in 2 different styles), women's singlets and wristbands.

We will be maintaining a counter on our 3degrees page which will detail how many tonnes of carbon we have offset and how many trees we have planted, thanks to you.

Carbon neutral? We say; "why carbon neutral." Heresy will eventually be carbon negative. We're going to attempt to not only offsetting our footprint, but other people's carbon also.

How's that for direct action.

We want you to use your 3degrees of separation to every rider on the planet. 3degrees - it's time to save snowboarding.

Read more on our 3degrees Facebook group here - please consider joining and inviting your friends through Facebook or by simply emailing them a link to this page. Sites like Facebook, snowboard.com etc are a perfect medium to spread the word. If you email your friends, please include a link to our Facebook page.

If you are from the press and have a query, please email us.

Links Some interesting articles...

Interesting read about snow lines and trends; here >
IPCC (Intergovernmental Panel on Climate Change) report regarding snow and ice; [PDF] [HTML]
Very interesting proposal for managing Emissions Trading Scheme; here >